A featured contribution from Leadership Perspectives, a curated forum for enterprise technology leaders, nominated by our subscribers and vetted by the CIOApplications Editorial Board.
As such, our approach is to focus on process first, and technology second. We learn what’s important to clients, what they are trying to achieve, their business challenges and then develop and implement the solution to achieve those goals. What differentiates us is that we don’t stop there - we learn about their culture and their people - those who will be affected by this change, so that we can assist clients to effectively manage the change, increase user adoption and achieve a successful implementation. The way we lead projects makes it easy for our clients and we yield amazing results.
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Teams who use Enterprise Design Thinking are 75% more efficient
We believe every Salesforce implementation is a series of continuous innovations and improvements because of the unique Salesforce platform. This acknowledges that there are always more efficiencies, enhancements and automations that can be leveraged once you have a strong foundation. That’s why we believe in the Crawl, Walk, Run approach.
WHO WE ARE
• Industrious CRM is a team of consultants and technologists initially formed in 2013 to help companies implement Salesforce.
• We have deep technology expertise with a strong focus on strategy, process and integration.
• We have experienced significant growth over the years and service clients across North America. Although we have offices in Toronto,ON, Washington, DC, and Tampa, FL, most of our business is done virtually.
WHAT WE DO
• We provide Salesforce consulting, implementation, training and coaching to help companies implement Salesforce and achieve their business needs relating to sales, service and marketing.
• We offer custom Salesforce configuration services and will design and tailor services to each individual client.
• We have expertise in multiple Salesforce Clouds including; Sales, Service, Marketing, Health, Community, Financial Services, Mulesoft, and Pardot. We have implemented hundreds of projects leveraging these Salesforce products and built integrations between Salesforce and a wide variety of client legacy systems.
WHAT MAKES US DIFFERENT
We do core Salesforce implementation with incredible efficiency so we can direct more effort to helping clients manage the impact of the system implementation on their people and, their processes. Our approach focuses on increasing user adoption resulting in overall implementation success. The following outlines the ingredients for our success, and client’s success.
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Teams who use Enterprise Design Thinking are 75% more efficient
Enterprise Design Thinking
We focus on user outcomes… Enterprise Design Thinking puts the users at the center of the work and solves for their needs. When the focus is on the end users and their needs, it’s easier to decide what’s important. This makes the solution more essential and relevant for those using it.
• Who are your users?
• What is their current experience?
• How could it be improved?
By asking these questions, we get closer to understanding the end users and in turn, finding the ideal solution for them. Industrious uses Enterprise Design Thinking in our projects and yields outstanding results for our clients.
“Teams who use Enterprise Design Thinking are 75% more efficient.”
Source: Forrester Total Economic Impact™ Study (2018)
Change Management
“Only 53% of CRM implementations succeed”-Forrester Research. The high failure rate is because of a lack of change management. It’s one thing to design and configure the technology, it’s quite another to put it in front of the users to have them embrace it, utilize it, and leverage it to the greatest extent. The ability for clients to manage change resulting from new system implementations can make or breaks its success. Our change management methodology engages users and includes a comprehensive communication plan that guides the client through the project implementation. It includes a communication guide and email templates for clients to leverage throughout the design, development phase and post implementation phase.The result – high user adoption and employee engagement.
ZAPTM
• Successful User Acceptance Testing (UAT) almost always leads to a successful Go Live.
• Industrious has developed a proprietary tool used for User Acceptance Testing, called ZAPTM which lives in the Client’s Salesforce Org.
• Offered exclusively to our clients to assist with gathering and managing UAT feedback during the implementation phase, and long after the project closes.
• It has proven success in minimizing rework, saving time and expediting learning for users. It also creates a knowledge base and valuable assets relating to the evolution of the client’s Salesforce Org.
CRM AmplifyTM
• Once the system has been implemented, we provide transition coaching to help clients keep progressing on their own.
• Coaching is tailored and focused on 3 groups; Executive, End Users and System Administrators and includes advice, overall guidance, and best practice consulting just to name a few.
• This service is critical for the “Reinforcement” phase of change management.
WHY CALL US
• Ensure a successful Salesforce implementation with our proven change management methodology.
Contact us to learn more or for a free consultation.
Chris Rodrigues, Managing Partner
chris@industriouscrm.com
(647) 608-0975
www.industriouscrm.com
