Orion Global Solutions, LLC.
Trailblazers in Molding Salesforce Tools

Seeds sown on even the most fertile soil need skilled workers and expert know-how to grow to their full potential. While the crop may grow satisfactorily without supervision, a guiding hand can be the key difference that sets a standard yield apart from a bountiful harvest. In the world of building organizations and fostering digital transformation, Salesforce is akin to fertile soil—a well-optimized platform that serves as an excellent substrate for companies to expedite their growth. Yet, companies that merely integrate the platform into their daily operations without comprehensive knowledge are surely not realizing their full potential at organizational development. An advisor that helps them navigate through the platform’s intricacies can prove vital to the expansion of the enterprise. At this juncture, Orion Global Solutions enters the fray as a Salesforce and technology partner that works in-hand with companies to implement the best strategies that focus on digital transformation and innovation.

As a Salesforce Silver consulting partner, Orion Global Solutions implements and leverages the Salesforce platform using best practices, innovation, and the integration of cutting-edge third-party apps to drive organizational functions to better align with the client’s vision and goals. With a team of professionals who have a collective experience spanning multiple decades working with the platform, Orion empowers its clients to maximize Salesforce’s utility and transition smoother into adopting newer technologies.

In an interview with CIO Applications, YacovWrocherinsky, CEO and Founder of Orion Global Solutions, explains how the companyhas enabled digital transformation within multiple organizations since its inception. Led by veterans who strive to nurturea sustainability culture among clients, Orion implements its strategic expertise in Salesforce to help companies build a better-connected and more efficient workflow.

How has Orion Global Solutions helped companies revamp their businesses?

From sales and marketing to customer services and building communities, we help clients leverage Salesforce to enhance engagement with users, consumers, and partners. Additionally, with the pandemic popularizing a remote work culture, Orion has reached out to customers worldwide with solutions that helped them succeed and thrive through a turbulent time. With technological renovation, innovation, and digitization becoming unavoidable in this era, Orion educates customers on these topics to ensure that they attain maximum operational efficiency.

At Orion, we are committed to fostering a culture of sustainability among our customers. We implement tools such as the Salesforce Sustainability Cloud that measure our clients’ carbon footprint and increase their awareness onaprojects’ impact on the environment. Sustainability for both businesses and the planet are central to the ideology that fuels Orion’s services. To help organizations achieve a net-zero carbon footprint, we facilitate them to track, analyze, and accurately report environmental data. Moreover, as a people-centric enterprise, Orion also pledges one percent of our profits andtime to charity.

What industries can benefit from Orion Global Solutions’ services, and how does it help each of them utilize Salesforce solutions?

This past year, we worked with consumer goods and retail companies with over fifty locations and helped them streamline their sales and marketing operations using the Salesforce CG Cloud. We have also helped a US-based insurance company to successfully execute a project on a global scale. Orion has also lent its services to the aid of companies within industries such as manufacturing, healthcare and life sciences, FinTech, High Tech, and many more.

The pandemic has taught companies that they need to renovate their operations to be more agile, resilient, and open to innovation. That is the only surefire way to recover their losses and set themselves on the course to tremendous growth. Having worked from home for the last ten years, the team at Orion has a wealth of knowledge to draw upon when helping clients successfully adapt to the new remote work culture. Leveraging cutting-edge Artificial Intelligence (AI) solutions such as Einstein and Pardot, Orion gives clients a comprehensive overview of the effectiveness of their marketing and sales initiatives.

What is the methodology that you follow when engaging with clients?

At Orion, we follow five core values: integrity, respect, community, creativity, and results. We regard both team members and customers with integrity and respect, and relentlessly strive to attain the best products for the client. Orion’s team has an appetite to tackle complex projects such that it makes a noticeable impact in the respective markets. If a client does not use Salesforce, we educate them on the benefits of the platform and help them envision their operations reinforced with Salesforce technology. If they do use the platform, then we organize a search and rescue team to help them overhaul their roadmap such that they can maximize the benefits from their investments. Our team of technological trailblazers works to develop solutions that best fit the requisites of the client, and in turn, foster trust between the companies. Once we educate the clients and implement new and improved solutions, we maintain constant communication to ensure that the project is optimized as per the clients’ needs.

Could you share a customer success story where you’ve helped a client overcome the challenges they faced?

We worked with one of the largest food distribution companies in the country and helped them pick the right solution to match their customer care and sales requirements. After demonstrations and subsequent considerations, the client decided to replace their antiquated CRM solution with Salesforce. Orion was brought in as a trusted consultant to help the client navigate the implementation process and strategize a roadmap towards greater business transformation. The client organization’s CEO said that the operational changes in their company were comparable to upgrading to a smartphone from an old flip phone and changed their company forever.